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Scott Rosenberg

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See spot run
Internet firms throwing big money at TV ad campaigns are making an elementary goof.

Strike up the broadband
When the music stops, neither America Online nor Excite@Home is likely to be happy with where it's sitting.

Domain name dunces
Network Solutions fumbles its free e-mail scheme. Can we trust it with our Net addresses?

Network computing returns -- yet again
Are we ready to hand over all our computing to Sun's network -- or to the Web?

Holey Hotmail
If the biggest free e-mail service can't keep our mail private, forget about moving all our data onto the Web.

Is the Web "contracting"?
The numbers show a bigger slice for the top sites -- but most of the pie remains in the hands of the little guys.

More on "deep links," journalists and IPOs
Why you don't need lawyers to block links -- and hot reactions to the Chris Nolan story.

Don't link or I'll sue!
"Deep linking" lawsuits threaten everything that makes the Web work right.

Should journalists and IPOs mix?
A San Jose Mercury News columnist's suspension reveals less about ethics than about the newsroom's changing balance of power.

Boom or bubble?
Net honchos don't know whether it's the best or the worst of times -- but they're hiring and "monetizing" too fast to worry.

The Web can't make racists
But it can help expose them and their ideas to the light of the truth.

Scenes from the Web's callow youth
"Home Page" documentary offers 1996's look and feel, but not much in the way of insight.

Who owns the New York Times bestseller list?
On the Net, fighting to hang on to every last chunk of intellectual property is a recipe for stagnation and failure.

The great Web "brain drain"
Is the Net sucking up corporate America's best and brightest -- or just its greediest?

What is to be done about Microsoft?
Break it up? Open it up? Nationalize it? As the trial grinds on, the government smells victory and eyes remedies.

Fear of links
While professional journalists turn up their noses, weblog pioneers invent a new, personal way to organize the Web's chaos.

Bill Gates' set-top boxing
How much "convergence" does $5 billion in Microsoft dollars buy? We're about to find out.

Web of doom
Post-Littleton, paranoid media pundits seem blind to the line between the computer screen and reality -- just like the killers.

Is AltaVista on the take?
Paid search results aren't a despicable sellout -- they're a sign that the search engines can't keep up with their job.

Microsoft's open-source gambit
Is Redmond seriously "thinking" about releasing its source code -- or just trying to confuse the opposition?

From Agenda to Zoot
Readers fill us in on personal information software -- the good, the bad and the discontinued

Sure, David can beat Goliath on the Web -- if he's got a New York Times columnist in his corner

Personal information mismanagement
Why hasn't the software industry given us more tools to get our lives in order?

Video killed the Microsoft star
The company's tape demonstrated its own ruthlessness

Why is it so hard to find a valid yardstick for measuring Web traffic?

Intel's processor-I.D. gaffe shows how badly tech companies want to know who you are and where you live

A corporate game of Internet Monopoly
@Home's purchase of Excite poses a new challenge to AOL and leaves Microsoft on the sidelines -- for now

Why we just might get fast Internet lines in our homes before we're all dead

So iMacs have fun new colors
What's so revolutionary about tinted plastic?

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Technology Let's get this straight archives for: 1998 | 1995-97


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